Tuesday, January 24, 2012

some numbers to think about

Facebook has more than 800 million active users; more than 50% of the active users log on to Facebook in any given day; the average user has 130 friends. An average of 250 million photos are uploaded every day, and Facebook apps are installed more than 20 million times a day. 350 million active users access Facebook through mobile devices, such as smart phones.

Some estimates reckon that, including Chinese language blogs, there may be more than 1 billion blogs worldwide - this equates to 1 in every 6 people with a personal blog.

Twitter has registered 175 million users since its inception.
Foursquare has 7.5 million registered users.
The Huffington Post reaches 30 million people each month.

YouTube claims more than 3 billion videos are viewed each day. 800 million unique visitors visit each month.

Organization:   IBM
Social Media Stats:
No IBM corporate blog or Twitter account
17,000 internal blogs
100,000 employees using internal blogs
53,000 members on SocialBlue (like Facebook for employees)
A few thousand “IBMers” on Twitter
Thousands of external bloggers
Almost 200,000 on LinkedIn
As many as 500,000 participants in company crowd-sourcing “jams”
50,000 in alum networks on Facebook and LinkedIn

These are big numbers - it’s kind of like trying to imagine the size of the universe. But this is the world of communications today, at least in the developed world. It’s time to join the conversation...and talk about how to have a meaningful interaction with the people most important to you.

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